Managing disengaged employees is one of the toughest challenges agency owners face. Should you invest time in trying to re-engage them, or is it better to part ways? This article offers a practical framework to help you understand the root causes of disengagement, provide meaningful support, and make those tough decisions when necessary—all while keeping your team's morale intact.
Read MoreIn this article, I share a simple exercise called the Hotshot Rule, which can help you gain a fresh perspective on your agency and identify blind spots that may be hindering your growth. By adopting the mindset of a hotshot taking over your job, you can uncover areas that need attention and make strategic changes to drive your agency forward.
Read MoreLosing a big client is never fun, but it's an inevitable part of business—just as much as landing a dream account. It's important not to take the loss personally. Sometimes, you might get so focused on your work that you forget to separate what you do from who you are. Often, the decision to part ways is a business move by the client, unrelated to the quality of your work. So, recognize this separation as a business decision, not a referendum on you as a person.
Read MoreInternships provide invaluable opportunities for individuals to gain practical experience, learn new skills, validate their interests, and establish their professional networks. To create a win-win experience for both the agency and the interns, consider the following ten tips to elevate your internship program.
Read MoreWhile it's tempting to take on any client that comes your way, not all clients are good clients. Some may be too big, demanding too much of your time and resources, while others may be too small, providing insufficient income to justify the effort. In this article, we explore the concept of customer concentration and how to find the right balance in your agency's client portfolio for long-term success and profitability.
Read MoreExplore the Top Marketing Agency Conferences of 2024 with our comprehensive guide. Perfect for agency owners and leaders, this article highlights the most impactful conferences, workshops, and webinars for the year ahead.
Explore our comprehensive guide on crafting a winning strategy roadmap to propel your business forward. Discover innovative investment ideas and essential tips to elevate your agency's competitiveness and growth in the new year.
Read MoreMaximize the impact of your team offsite by asking yourself these questions. From strategic planning to team alignment, get ready to have an influential offsite experience.
Read MoreHarness the power of your existing clients! Here is a creative way you can motivate your account services team to drive incremental business and expand opportunities.
Read MoreLeverage the expertise of a board of advisors to take your business to the next level. This article explains why having one is important and how to find advisors for your board.
Read MoreBefore offering equity to your team, make sure you understand the implications. Read on for advice and information about employee partnerships, so you can make an informed decision.
Read MoreAre you an agency owner transitioning your business? Here's what to consider when planning out your internal transition for potential employees.
Read MoreNeed help nailing client interviews and closing more deals? Get the ultimate guide with questions that will help you better understand a prospects needs, challenges and desired outcomes.
Read MoreWhether you are welcoming your first interns or looking to evolve your current program, the following playbook provides a framework for success.
Read MorePlanning a company retreat can be a great way to bring your team together and recharge their batteries. By first answering your why and then choosing the right location and activities, you can create a retreat that is not only fun but also meaningful and relevant to your agency's goals and values.
Read More“Hire slow, fire fast" is an important philosophy for agencies to follow. By taking the time to find the right candidates who are a good cultural fit—and acting quickly to remove employees who are not a good fit—you can improve retention rates, reduce turnover, and maintain productivity.
Read MoreDiscover how you can take control of your agency's client relationships and own your value when going through the rescoping process. Get valuable advice with this guide from The Meade Company.
Read MoreExperience is the greatest teacher; but wouldn't it be nice to have a list of red flags so you know what behaviors, client requests, and personalities to watch out for when qualifying new clients. Once you recognize these red flags, you can be honest with yourself about potential deal breakers.
Read MoreMany of your clients have already tapped you on the shoulder, looking for guidance on how they should approach Black History month. “What should we say, and how should we show up to consumers?” I’ve compiled a list of do’s and don’ts to help you guide your clients during Black History Month.
Read MoreDon't let an unexpected event leave your agency in limbo. Find out what steps you need to take now to protect yourself and ensure your agency’s success.
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